It became the first single by an American to go into the UK singles chart at number one since 1960, when “It’s Now or Never” by Elvis Presley
In 1991 Michael Jackson’s “Black Or White” enters the UK charts at No.1
“Black Or White” was released by Epic Records on November 11, 1991 as the first single from Jackson’s eighth studio album, “Dangerous”. Featuring Guns N’Roses guitarist Slash on guitar, the song was written, composed and produced by Michael Jackson and Bill Bottrell. To prepare the audience for the special occasion of the televised premiere of the “Black or White” video, Epic records released the song (without the accompanying images) to radio stations just two days in advance. In a period of twenty-four hours, “Black or White”, described by the record company as “a rock ‘n’ roll dance song about racial harmony”, had been added to the playlists of 96 percent of 237 of the United States of America’s top forty radio stations the first day of release. The song entered the Hot 100 Chart at No.35 closed the year at number one, remaining at the top of the singles chart into 1992 for a total of seven weeks, making Michael Jackson the first artist to have number one popular hits in the 1970’s, 1980’s and 1990’s. On November 23rd 1991 in the UK, the single became the first single by an American to go into the singles chart at number one since 1960, when “It’s Now or Never” by Elvis Presley did in the same manner. Around the world, “Black or White” hit number one in 20 countries. The music video for “Black or White” premiered on MTV, BET, VH1, and Fox as well as the BBC’s Top of the Pops in the UK on November 14, 1991. Along with Jackson, it featured Macaulay Culkin, Tess Harper, and George Wendt. The video was directed by John Landis, who previously directed “Thriller”. It was choreographed by Vincent Paterson. It premiered simultaneously in 27 countries, with an audience of 500 million viewers, the most ever for a music video.
Watch the 1991 music video for “Black Or White” by Michael Jackson
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